Profit Margin Calculator

This calculator helps you determine the selling price or cost based on your desired profit margin or markup. It supports two types of calculations: Margin and Markup.

Cost:€0.00
Profit:€0.00
Selling Price:€0.00
Margin:0.00%
Markup:0.00%

What's the difference between Margin and Markup?

Profit margin is calculated as a percentage of the selling price, while markup is calculated as a percentage of the cost. For example, a product that costs €100 and sells for €125 has a 20% margin but a 25% markup.

Calculation Types Explained

Cost to Selling Price

Use this when you know your cost and want to determine the selling price based on your desired margin or markup. For example:

  • If your product costs €100 and you want a 20% margin, the calculator will determine your selling price should be €125
  • If your product costs €400 and you want a 20% margin, the calculator will determine your selling price should be €500

Selling Price to Cost

Use this when you know the market price (selling price) and want to determine your maximum cost to achieve desired profitability. For example:

  • If you need to sell at €100 and want a 20% margin, the calculator will show your maximum cost should be €80
  • If you need to sell at €400 and want a 20% margin, the calculator will show your maximum cost should be €320

How to use this calculator

  • Choose whether you want to calculate from cost or selling price
  • Select margin or markup calculation method
  • Enter your cost or selling price
  • Input your desired margin or markup percentage
  • The calculator will show you all related values automatically

Common Profit Margins

Profit margins vary widely by industry and business model. Some common ranges include:

  • Retail: 25-50%
  • Restaurants: 3-5%
  • Manufacturing: 10-20%
  • Software/Digital Products: 50-80%